Some of the most successful entrepreneurs have the ability to see what people will want and then find a way to achieve it. When Steve Jobs was coming up with the iTunes store, he went to musicians and artists and told them about his idea. They did not take him seriously because nobody wanted to give up a cut of their album and record revenue. Years later, every serious artist and bank was listed on the iTunes store. Business leaders with this set of skills are most likely to target which quadrant of the types of innovation chart?

		Disruptive Innovation
		Incremental Innovation
		Architectural Innovation
		Radical Innovation
		Targeted Innovation