Some selling organizations divide their customers into distinct groups (or lines of business) so that certain salespeople will sell only to (for example) manufacturers, wholesalers, financial institutions, government, education or medical companies. This is done because: 1) These businesses are always located in the same geography 8 2) It allows the salesperson to become an expert in a line of business 3) It is easier for salespeople to research relevant information about customers if they are in a common industry 4) Both B and C