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Some very succesful business people have said that corporate culture is more important than strategy. Others have said that culture is integral to strategy. Both
Some very succesful business people have said that corporate culture is more important than strategy. Others have said that culture is integral to strategy. Both can be true. Blending the principles you learned in Chapter 4 (Corporate Culture), Chapter 13 (Leadership), and Chapter 9 (Strategic Process - Week 5), and the two TEDtalk videos from Week 04, in a two-page paper (single-spaced), establish a plausible linkage between cultural norms, leadership effectiveness, and strategic management that will support achieving a sustainable competitive advantage. In your assignment, (1) elaborate on the relevance of the strategic cycle and the planning process, (2) discuss how imperative nuanced leadership styles (i.e., rigid or boss-centered and organic or subordinate-centered) are during strategic development, and (3) explain how the correlation between strategic management and leadership can help foster a culture focused on sustainable competitive advantage. If you care to do so, outside research is welcome as long as you cite those resources
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