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SORU 3 P&G, kk bir corafi alanda Duncan Hines srmeye hazr buzlanmay tantt. General Mills rnn farkna vardnda, Duncan Hines rn tantmn glgede brakan kendi

SORU 3

P&G, kk bir corafi alanda Duncan Hines srmeye hazr buzlanmay tantt. General Mills rnn farkna vardnda, Duncan Hines rn tantmn glgede brakan kendi Betty Crocker srmeye hazr kremasn pazarlamak iin acele etti. General Foods, yeni rn gelitirme srecinin ________ aamasna P&G'den nce girmeyi baard.

ticariletirme

ortak pazarlama

fikir retimi

fikir taramas

simlasyon

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