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Source RFG The company, which owns brands including Rhodes, Bull Brand, Magpie, Squish, Hinds and Today, increased group operating profit by 4 3 . 2

Source RFG
The company, which owns brands including Rhodes, Bull Brand, Magpie, Squish, Hinds and Today, increased group
operating profit by 43.2% to R346m as the operating profit margin improved by 220 basis points to 9.2%
CEO Pieter Hanekom said revenue growth of 10.2% to R3.8bn was driven mainly by price inflation of 14.8% as well as
strong trading performances by the regional and international businesses in March. Slower consumer spending and a
highly competitive operating environment resulted in volume pressure in certain product categories, he said.
Regional revenue, covering South Africa and the rest of Africa, increased by 9.5%, with fresh foods revenue up 11.8%
and long life foods up 8.2%.
RFG is South Africa's leading manufacturer of canned fruit, jams and canned meat. The Rhodes brand is the country's
market leader in canned pineapple and canned tomato and the number two brand in canned fruit, fruit juice, infant food
and canned vegetables. Bull Brand is the market leader in corned meat and Bisto in dry gravy.
The pie category delivered a strong recovery, supported by the successful integration and turnaround in the Today
business, RFG said. Fruit juice, which is the largest long life product category, was the main driver of revenue growth.
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