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Splish Brothers International is considering a significant expansion to its product line. The sales force is excited about the opportunities that the new products will
Splish Brothers International is considering a significant expansion to its product line. The sales force is excited about the opportunities that the new products will bring. The new products are a significant step up in quality above the company's current offerings, but offer a complementary fit to its existing product line. Fred Ridtdick, senior production department manager, is very excited about the hightech new equipment that will have to be acquired to produce the new products. Barbara Dyson, the company's CFO, has provided the following projections based on results with and without the new products.
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