Sport Revenue

6-1 Discussion: Options Have you ever purchased a ticket option for a sporting event? If not, would you consider purchasing one? Why have sport organizations decided to offer options? How do these options differ from standard financial options? Why would MLB set the same option price for all teams when some are clearly more likely to win? What is the risk for the option buyer? What is the risk for the option seller (sport organization)? How do you see options being used in the future?