Spotify Case Questions 1. Describe Spotify's industry structure and Spotify's place in its industry. Who are the major players in the industry and what value do they add? Describe the factors that have changed the industry structure over the past two decades. 2. What is the main strategic issue facing Spotify during the period covered by the case? 3. Perform SWOT analysis of Spotify and describe its strengths and weaknesses. 4. Can Spotify be profitable if its royalty cost decreases by the mentioned 3%? 5. What strategic alternatives does Spotify have? Describe them. 6. What suggestions do you have for Spotify