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St . Nicks Christmas Supplies is working on a new advertising campaign for some of their new products. When developing the media plan, the company

St. Nicks Christmas Supplies is working on a new advertising campaign for some of their new products. When developing the media plan, the company decides that they will run advertisements only during the months of November and December and no advertisements during the rest of the year. Based on this information, which media schedule is St. Nicks Christmas Supplies planning on using?
a.
Continuous
b.
Pulsing
c.
Intermittent
d.
Infrequent
e.
Flighting

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