Stan Hodari is the owner and operator of Matterhorn Cycles Ltd., a chain of bicycle stores. Stan has a limited product offering, only two products, a mountain bike and a road bike. Sales price and cost of production varies between these products. For November 2020 actual and budgeted data is provided below for one of the stores: Actual for November 2020 Selling Price per Bicycle Road Bike $12,550 Mountain Bike 11,250 Actual sales mix: Road Bike Mountain Bike Budget for November 2020 Selling Price per Bicycle Road Bike $13,100 Mountain Bike 10,950 Budgeted sales mix: Road Bike Variable Cost per Bicycle $7,400 8,250 59.46% 40.54% Variable Cost per Bicycle $7,300 8,600 50.00% Mountain Bike 50.00% Contribution Margin per Bicycle $5,150 3,000 Contribution Margin per Bicycle $5,800 2,350 Sales Volume in Bicycles 22 15 37 Sales Volume in Bicycles 20 20 40 Matterhorn Cycles Ltd. conducts variance analysis using the contribution margin approach