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Starbucks Corporation reported the following geographical segment revenues for a recent and a prior fiscal year: 1,546 Recent Year Prior Year (in millions, rounded) (in
Starbucks Corporation reported the following geographical segment revenues for a recent and a prior fiscal year: 1,546 Recent Year Prior Year (in millions, rounded) (in millions, rounded) Americas $10,105 $8,456 China/Asia Pacific 2,396 1,130 Channel Development* 1,731 EMEA** 1,217 1,295 Other 2,351 1,776 Total $17,800 $14,203 *Sells packaged coffee and teas globally **Europe, Middle East, and Africa a. Prepare a horizontal analysis of the segment data using the prior year as the base year. Round all percents to one decimal place. Enter all amounts in millions. If required, use minus sign to indicate the decreasing values. Starbucks Corporation Horizontal Analysis Recent Year (in millions) Prior Year (in millions) Increase (Decrease) Increase (Decrease) Amount Percent 1.649 83.6 X % Americas $10,105 $8,456 China/Asia Pacific 1,130 2,396 1,731 1.266 185 Channel Development 1,546 1,295 EMEA 1,217 -78 Other 2,351 1,776 5757 II Total revenues $17,800 $14,203 3.753 X I I b. Prepare a vertical analysis of the segment data. Round all percents to one decimal place and round the total percentage to 100 if necessary. Starbucks Corporation Vertical Analysis Recent Year Amount Recent Year Percent (in millions) $10,105 2,396 Prior Year Percent Prior Year Amount (in millions) $8,456 1,130 95 Americas China/Asia Pacific Channel Development EMEA 1,731 1,217 2,351 1,546 1,295 Other 1,776 Total revenues $17,800 $14,203
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