Question
-State the reference price for brands in the industry of your marketing plan- Netflix- Basic with ads: $6.99/month, Basic: $9.99/month, Standard: $15.49/month, Premium: $19.99/month -State
-State the reference price for brands in the industry of your marketing plan-
Netflix- Basic with ads: $6.99/month, Basic: $9.99/month, Standard: $15.49/month, Premium: $19.99/month
-State the price for your brand
HBO Max- w/ ads: $9.99/month, ad-free: $14.99/month
answer the following question
-In 25 words or less, explain why it is at, above or below the reference price for the brand category
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Foundations Of Financial Management
Authors: Stanley Block, Geoffrey Hirt, Bartley Danielsen
18th Edition
126409762X, 9781264097623
