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Statement 1: The market concentration is arrived by considering market share of bottom players in terms of market share. Statement 2: The formula for HHI
Statement 1: The market concentration is arrived by considering market share of bottom players in terms of market share. Statement 2: The formula for HHI (Herfindahl-Hirschman Index (HHI) index is HHI=s1^3 s2^2 s3^3 ...sn^2 where:n =the market share percentage of firm expressed as a whole number Brand market share divided by largest competitor's There are total of 4 brands: A,B,C, & D. If following is unit and value share: Brands Units Revenue (Rs. Crores) A 40 50 B 50 40 C 70 30 D 40 50 Statement 1: The market share (in units) for brand A is 20 %. Statement 2: The market share ( in revenue) for Brand B is 40 %
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