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Steering Conference Solutions specializes in the design and installation of meeting and conference centers for large corporations. When bidding on jobs, the company estimates product

Steering Conference Solutions specializes in the design and installation of meeting and conference centers for large corporations. When bidding on jobs, the company estimates product cost and direct labor for installers and marks up the total cost by 35 percent. On a recent job for Pharoah Industries, the company set its price as follows:

Product costs including podiums, seating, lighting, etc. $173,400
Installer salaries 24,900
Total 198,300
Markup at 35 percent 69,405
Bid price $267,705

The job turned out to be a big hassle. Pharoah requested 25 change orders, although the dollar value of the products it requested changed very little. The company also returned 30 items that had extremely minor flaws (scratches that were barely visible and would be expected in normal shipping). Pharoah also requested seven meetings with designers taking 36 hours before its plan was finalized. Normally, only two or three meetings are necessary. Donna Clark, controller for Steering, decided to conduct a customer profitability analysis to determine the profitability of Pharoah. She grouped support costs into three categories with the following drivers:

Driver

Annual Value of Driver

Annual Cost

Change orders

890

change orders

$224,280

Number of returns

1,050

product returns

72,450

Design meeting hours

1,380

meeting hours

82,800

Calculate the indirect service costs related to the job performed for Pharoah Industries.

Change orders

$enter a dollar amount

Returns

enter a dollar amount

Design hours

enter a dollar amount

Total

$enter a total amount

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