Step 2 Access TRENDHUNTER.COM or GOOGLE TRENDS. Type in your food truck concept, menu ideas or just food in general in the search, and see what comes up. Share 2 insights here that you think can help in better understanding your consumers OR give you ideas about how to market, design or manage your truck. This might include stats or figures to support your idea - 1 paragraph How does this newfound information help you? Consider your consumer, menu, brand, location etc - 1 paragraph