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STI Names BM1913 Section Date ACTIVITY Flowerstore.ph Flowerstore.ph began with a simple, yet ambitious idea: to make sure that anyone can afford to send

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STI Names BM1913 Section Date ACTIVITY Flowerstore.ph Flowerstore.ph began with a simple, yet ambitious idea: to make sure that anyone can afford to send flowers to their loved ones. While traditional flower delivery services offer bouquets above PHP 1,500 with prepaid payment methods only, long delivery times, and extra shipping fees, Flowerstore.ph does the exact opposite: they offer budget-friendly bouquets from only P399, multiple payment methods including cash-on-delivery, comprehensive customer care, and free same-day delivery. Flowerstore.ph started with just two (2) florists. Today, the company has over 100 team members, working in its Makati warehouse, and delivers hundreds of bouquets every day across Metro Manila, Cebu, and Davao (Rappler, 2019). Despite the growing market presence of the company, a hit bomb controversy was faced by Flowerstore.ph on Valentine's Day of 2019. A massive number of people ordered flowers from the company obviously to celebrate the said heart's day. However, the company failed to deliver many of these orders. Victims took their aggressive comments and backlash to social media. Some are demanding a refund while some just wanted to express their full disappointment. On Valentine's Day, Flowerstore.ph not only failed the individuals who trusted their service but also the recipients of these orders. The company claimed that the incident is the result of inefficient service from their third-party logistics partners. Regardless, Flowerstore.ph took the liberty of joy from their clients by not being able to deliver their commitment. Answer the following items: (3 items x 10 points) 1. Identify the suitable production strategy for Flowerstore.ph. 2. Determine the appropriate priority rule that will provide optimum operations for the company. 3. Propose the applicable supply option that will resolve the problem in the given case study. Rubric for grading: CRITERIA PERFORMANCE INDICATORS POINTS Content Provided pieces of evidence, supporting details, and factual scenarios 8 Grammar Used correct grammar, punctuation, spelling, and capitalization 1 Organization of ideas Expressed the points in clear and logical 1 arrangement of ideas in the paragraph TOTAL 10 Reference: Rappler. (2019). Flowerstore.ph is disrupting the flower industry through affordable bouquets. Retrieved October 10, 2019, from https://www.rappler.com/brandrap/announcements/239770- flowerstore-ph-disrupting-flower-industry-affordable-bouquets 06 Activity 1 *Property of STI Page 1 of 1

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