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Storico Co . just paid a dividend of $ 1 . 3 5 per share. The company will increase its dividend by 2 4 percent

Storico Co. just paid a dividend of $1.35 per share. The company will increase its dividend by 24 percent next year and will then reduce its dividend growth rate by 6 percentage points per year until it reaches the industry average of 6 percent dividend growth, after which the company will keep a constant growth rate forever. If the stock price is $44.39, what required return must investors be demanding on the company's stock? (Hint: Set up the valuation formula with all the relevant cash flows, and use trial and error to find the unknown rate of return.)(Do not round intermediate calculations and enter your answer as a percent rounded to 2 decimal places, e.g.,32.16.) This was solved by someone else on Chegg using excel and its solver function. I would like to have an explanation for the info in the initial graph before they use the solver (the top one). How did they get the value in B6 "share price in 3 years"? How did they get the values in column C (what are the calulations for PVIF used in those cells)? Why they are using 18% for the PVIF? And how they got the PV values in column D? Thank you for the help I am having alot of difficulty with this problem.
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