Strategic Management and Planning for the Agribusiness Codification: FAES 561

Considering the different types of competition or market "performance" seen in perfect competition, monopoly, monopolistic competition, Cournot oligopoly, Bertrand oligopoly, Bertrand oligopoly with horizontal differentiation.

Find an example from the agricultural sector for each of these types of competition.

Justify your discussions based both on the structure of the market (for example, number of companies, percentage of the market held by the largest, Herfindahl index, or any other indicator of concentration), as well as on the degree of competitiveness (understood as the difference between price and cost of production).

Use your intuition to estimate or predict possible values. For example, you could use restaurants as an illustration of a food business where monopolistic competition prevails.

Because? because there are usually quite a few restaurants, but each one offers something different, that is, they are differentiated horizontally (Chinese food, hamburgers, Italian food, quality of service, etc.), and because they are also usually located in different geographical locations as a differentiation strategy.

The more differentiated the restaurant is (for example, think of a single restaurant in a neighborhood, or the only 3-star restaurant), the more differential it usually charges between the price and the cost of production.