Question
Strategies in healthcare marketing are complex and encompass factors that advertising for small businesses does not have to consider. For this discussion, suppose you own
Strategies in healthcare marketing are complex and encompass factors that advertising for small businesses does not have to consider. For this discussion, suppose you own a small marketing agency known for creating catchy jingles, slogans, and voice-overs that local businesses have built in their volume. Elite physical therapy has requested a marketing proposal for you to create an image for this group and bring new patients through the doors. This is your first health marketing opportunity and you do not want to lose this opportunity. They are a full-service, typical PT group with seven providers specializing in general rehabilitation post-op care, strength, balance, and sports rehab. Create a marketing pitch for this group. List the key factors you would need to address to sell your services..
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