Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Stratford Company distributes a lightweight lawn chair that sells for $20 per unit. Variable expenses are $8 per unit, and fixed expenses total $210,000 annually.

Stratford Company distributes a lightweight lawn chair that sells for $20 per unit. Variable expenses are $8 per unit, and fixed expenses total $210,000 annually. Results for last year are as follows: Sales (25,000 units) $ 500,000 Variable expenses 200,000 Contribution margin 300,000 Fixed expenses 210,000 Operating income $ 90,000 Required: 1. Calculate the companys CM ratio and its break-even point in sales dollars and in units. 2. If sales increase by $47,000 during the coming year due to increased demand, by how much should operating income increase? Use the incremental approach in preparing your answer. 3-a. Refer to the original data. The sales vice-president is convinced that a 20% decrease in the selling price, combined with a $120,000 increase in marketing expenditures, would increase annual unit sales by 75%. Prepare a new contribution format income statement assuming these changes occur. (Round "Per Unit" answers to 2 decimal places.) 3-b. Should the company proceed with the changes? Yes No 4. Refer to the original data. The president feels that it would be unwise to change the selling price. Instead, she wants to increase the sales commission by $4 per unit. She thinks that this move, combined with some increase in advertising, would increase sales to 50,000 units compared to 25,000 last year. By how much could advertising be increased with profits remaining unchanged? Do not prepare an income statement; use the incremental analysis approach. will like the 4. part done please

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image_2

Step: 3

blur-text-image_3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Auditing Derivative Strategies

Authors: Barbara Davison

1st Edition

0894134434, 978-0894134432

More Books

Students also viewed these Accounting questions

Question

7. List behaviors to improve effective leadership in meetings

Answered: 1 week ago

Question

6. Explain the six-step group decision process

Answered: 1 week ago