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Summarize how company strengthens its generic strategy through complementary strategic moves. Outline what the company has done to fit its strategy to the industry

Summarize how company strengthens its generic strategy through complementary strategic moves.

• Outline what the company has done to fit its strategy to the industry and company situation.

• Has your company responded offensively or defensively, or both, to improve its strategic position? How?

• Has company pursued complementary strategic options? Explain your answer.

• What are your recommendations for company to pursue future complementary strategic options to strengthen its competitive position?

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