Student id- 101807204

pricing

Marks: 15 Instructions and due date: Please answer the following questions and submit it through Blackboard no later than 11:59pm on February 23, 2021. Please note that Safe Assign will be used to detect cheating and plagiarism. Dollar amounts need to be rounded to 2 decimal places and include a dollar sign. Do not include the questions in your submission. Any submissions that include the questions or parts of the assignment will be subject to a 10% penalty. 1) There are multiple options for advertising in the PROSIM module. Advertising is an expense that helps increase revenues. Much like other expenses, it is very important to keep advertising costs at an acceptable level (5-7%, as you have learned) a) Calculate the cost per family for each of the following advertising options: Campaign Total Reach Families Cost per Week KDIN Broadcast 206,400 82,000 $10,000 Toronto Life 150,000 64,580 First 5 digits of your student number Restaurant Guide 21,000 1,278 Last 4 digits of your student number (3 Marks) b) If you expected next week's revenue to be $225,000 what would your advertising budget be? Which of the three options from part A would you choose as your advertising medium and why? (4 Marks) 2) Suppose you have the following 4 items on your menu: ITEM Coffee Wagyu Tenderloin Chicken Wings Octopus Risotto FOOD COST $0.28 $40.00 $1.75 $15.45 Using the information you've learned from class and from the pricing module calculate an appropriate selling price for each of the items listed above. (8 Marks) A Ada Furnides X -AA me Help Abe Tome how Ace numit Current Cool Actor AK Curreny Dom BE FC $ Lobster $34.00 Steak $14.00 Pasta $ 2.00 Pizza $ 1.50 Sodas $ 0.35 Bottled H20 $ 0.21 FC % Selling Price CM 60% $ 56.67 $22.67 40% $ 35.00 $ 21.00 20% $ 10.00 $ 8.00 15% $ 10.00 $ 8.50 12% $ 2.92 $ 2.57 8% $ 2.78 $ 2.57 14:47 164 Marks: 15 Instructions and due date: Please answer the following questions and submit it through Blackboard no later than 11:59pm on February 23, 2021. Please note that Safe Assign will be used to detect cheating and plagiarism. Dollar amounts need to be rounded to 2 decimal places and include a dollar sign. Do not include the questions in your submission. Any submissions that include the questions or parts of the assignment will be subject to a 10% penalty. 1) There are multiple options for advertising in the PROSIM module. Advertising is an expense that helps increase revenues. Much like other expenses, it is very important to keep advertising costs at an acceptable level (5-7%, as you have learned) a) Calculate the cost per family for each of the following advertising options: Campaign Total Reach Families Cost per Week KDIN Broadcast 206,400 82,000 $10,000 Toronto Life 150,000 64,580 First 5 digits of your student number Restaurant Guide 21,000 1,278 Last 4 digits of your student number (3 Marks) b) If you expected next week's revenue to be $225,000 what would your advertising budget be? Which of the three options from part A would you choose as your advertising medium and why? (4 Marks) 2) Suppose you have the following 4 items on your menu: ITEM Coffee Wagyu Tenderloin Chicken Wings Octopus Risotto FOOD COST $0.28 $40.00 $1.75 $15.45 Using the information you've learned from class and from the pricing module calculate an appropriate selling price for each of the items listed above. (8 Marks) A Ada Furnides X -AA me Help Abe Tome how Ace numit Current Cool Actor AK Curreny Dom BE FC $ Lobster $34.00 Steak $14.00 Pasta $ 2.00 Pizza $ 1.50 Sodas $ 0.35 Bottled H20 $ 0.21 FC % Selling Price CM 60% $ 56.67 $22.67 40% $ 35.00 $ 21.00 20% $ 10.00 $ 8.00 15% $ 10.00 $ 8.50 12% $ 2.92 $ 2.57 8% $ 2.78 $ 2.57 14:47 164