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Studies have shown that the frequency with which shoppers browse Internet retailers is related to the frequency with which they actually purchase products and/or services
Studies have shown that the frequency with which shoppers browse Internet retailers is related to the frequency with which they actually purchase products and/or services online.The following data show respondents age and answer to the question "How many minutes do you browse online retailers per year?" | |||||||||||||||||
Note that this sheet includes questions 10-16 | |||||||||||||||||
Age (X) | Time (Y) | ||||||||||||||||
16 | 420 | ||||||||||||||||
17 | 269 | ||||||||||||||||
19 | 315 | ||||||||||||||||
22 | 337 | ||||||||||||||||
22 | 243 | ||||||||||||||||
22 | 459 | ||||||||||||||||
22 | 414 | ||||||||||||||||
28 | 224 | ||||||||||||||||
28 | 381 | ||||||||||||||||
28 | 412 | ||||||||||||||||
28 | 576 | ||||||||||||||||
30 | 333 | ||||||||||||||||
33 | 551 | ||||||||||||||||
34 | 548 | ||||||||||||||||
35 | 626 | ||||||||||||||||
35 | 521 | ||||||||||||||||
35 | 562 | ||||||||||||||||
36 | 699 | ||||||||||||||||
39 | 643 | ||||||||||||||||
39 | 455 | ||||||||||||||||
40 | 666 | ||||||||||||||||
42 | 553 | ||||||||||||||||
43 | 459 | ||||||||||||||||
44 | 525 | ||||||||||||||||
48 | 559 | ||||||||||||||||
50 | 507 | ||||||||||||||||
50 | 612 | ||||||||||||||||
51 | 710 | ||||||||||||||||
52 | 378 | ||||||||||||||||
54 | 566 | ||||||||||||||||
58 | 652 | ||||||||||||||||
59 | 725 | ||||||||||||||||
60 | 695 | ||||||||||||||||
10) | Use Data > Data Analysis > Correlation to compute the correlation checking the Labels checkbox. | ||||||||||||||||
11) | Use the Excel function =CORREL to compute the correlation. If answers for #1 and 2 do not agree, there is an error. | ||||||||||||||||
The strength of the correlation motivates further examination. | |||||||||||||||||
12) | a)Insert Scatter (X, Y) plot linked to the data on this sheet with Age on the horizontal (X) axis. | ||||||||||||||||
b) Add to your chart: the chart name, vertical axis label, and horizontal axis label. | |||||||||||||||||
c) Complete the chart by adding Trendline and checking boxes | |||||||||||||||||
Read directly from the chart: | |||||||||||||||||
13) | a) Intercept = | ||||||||||||||||
b) Slope = | |||||||||||||||||
c) R2= | |||||||||||||||||
Perform Data > Data Analysis > Regression. | |||||||||||||||||
14) | Highlight the Y-intercept with yellow. Highlight the X variable in blue. Highlight the R Square in orange | ||||||||||||||||
15) | Use Excel to predict the number of minutes spent by a 22-year old shopper. Enter = followed by the regression formula. | ||||||||||||||||
Enter the intercept and slope into the formula by clicking on the cells in the regression output with the results. | |||||||||||||||||
16) | Is it appropriate to use this data to predict the amount of time that a 10-year-old will spend browsing online retailers ? | ||||||||||||||||
If yes, what is the amount of time, if no, why? | |||||||||||||||||
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