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subject :- business course// BSBADV503 Coordinate advertising research that's why I clearly mention this question belong to (business course.) Section B: Knowledge Activity (Q&A) Objective:

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subject :- business course// BSBADV503 Coordinate advertising research

that's why I clearly mention this question belong to (business course.)

Section B: Knowledge Activity (Q&A) Objective: To provide you with an opportunity to show you have the required knowledge for this unit. The answers to the following questions will enable you to demonstrate your knowledge of: Outline legal and ethical requirements affecting market research Identify and explain organisational policy and procedures for conducting market research Identify and explain key provisions of relevant legislation, codes of practice and national standards affecting business operations Determine ethical principles relevant to advertising Outline requirements for time, cost and scope as determined in advertising brief Explain range of available market research and data analysis techniques Identify statistical and research methods and techniques. Answer each question in as much detail as possible, considering your organisational requirements for each one. 1. What are the legal and ethical requirements affecting market research? 2. What are your organisation's policies and procedures for conducting market research? Write a brief summary of them below. 3. What are the key provisions of relevant legislation, codes of practice and national standards affecting business operations? 4. Explain the ethical principles relevant to advertising. 5. How might the time, cost and scope in an advertising brief affect your approach to market research? 6. Explain the range of available market research and data analysis techniques. 7. What are the statistical and research methods and techniques

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