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Subject: Ethics for Managers (Marketing) Select two public corporations in different industries, and show what the roles of their corporate social responsibility programs are (what

Subject: Ethics for Managers (Marketing)

  1. Select two public corporations in different industries, and show what the roles of their corporate social responsibility programs are (what are they doing to improve the world -- focusing on education? hiring veterans?)
  2. Describe what these two companies are specifically doing in the area of sustainability
  3. Identify the stakeholders of each of these companies
  4. Provide any comparative analysis (how are these two reports different, for example)

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