SUBJECT: Managerial Economics and Business Strategy

INSTRUCTIONS: Read the case about Time Warner Cable using the link I provided below. Put yourself in the shoes of decision makers at the time of their decisionsJuly 2016 in this caserather than at the time you read the case. Time Warner Cable is a timeless case that was written especially for Managerial Economics and Business Strategy. Regardless of whether you've covered a single chapter or every chapter in the text, the case provides an opportunity to apply tools from managerial economics to a real-world business situation. The case includes a plethora of issues and may be used in a variety of ways to hone your decision-making skills.

The case includes a variety of memos that permit you to apply concepts on a chapter-by-chapter basis. Read the following memo given below and provide the information requested. As you answer, APPLY concepts from Managerial Economics and Business Strategy.

We hope you enjoy the case. Remember that an important component of any case exercise is to use the information provided along with your knowledge of managerial economics and business strategy to identify key issues and to guide your recommendations and decisions. Consider this a practice run for when you leave the classroom and enter the business world.

PDF file of the Case: Time Warner Cable: https://drive.google.com/file/d/10pqMPIdX7isEreAblpCQh-SjC2SjAhaF/view?usp=sharing

REMINDER: Please, NO PLAGIAR. And kindly, do not give too short answers. AT LEAST 1 page will do, because this is a case study. Thank you so much.

MEMO 9

To: Chief Legal Counsel

From: Board of Directors

Re: Potential M&A Targets

Growth seems to be an important goal to provide return to our shareholders. We would like to identify potential merger prospects in order to grow Time Warner Cable's reach and market power. However, a merger with Comcast was challenged by the Department of Justice on the basis that it might have been anti-competitive.

Please put together a brief memo outlining some of the concerns that were raised with the proposed 2015 merger between Comcast and Time Warner. In what ways was the government concerned that competition would be diminished? How might the merger have increased value to our customers and shareholders?

Then, put together a short list of two or three potential targets for merger or acquisition. What advantages would each company bring Time Warner Cable?