subject: Operation Management

Process strategy is the pattern of decisions made in managing processes so that they will achieve their competitive priorities. A process involves the use of an organization's resources to provide something of value. It is also one that will always have room for improvement because it is subject to time. As the business grows, product lines expand, and unforeseen market changes demand the company to adapt, so too will the product development process demand optimization.

REQUIRED:(short answer only)

a) Explain, with examples, the four (4) basic process strategies. i. Process focus (5 marks) ii. Repetitive focus (5 marks) iii. Product focus (5 marks) iv. Mass customization (5 marks)