Question
SUBJECT: PROMO MANAGEMENT Q. Come up with a name of a fictitious company and discuss the promotional idea you decided to use. (Social Media &
SUBJECT: PROMO MANAGEMENT
Q. Come up with a name of a fictitious company and discuss the promotional idea you decided to use. (Social Media & Content Marketing etc.)
Q. Focus briefly on each method and discuss its effectiveness.
Q. What is each method used to advertise?
Q. Can it be advertised elsewhere? like paying for a slot in TV etc.
Q. List of benefits of the means of advertising.
Q. Decide the best way to advertise in each case and why.
*Any made up company.
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Introduction to Operations Research
Authors: Frederick S. Hillier, Gerald J. Lieberman
10th edition
978-0072535105, 72535105, 978-1259162985
