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Sudheer sits on a bench at a shopping center and counts how many people stop to take a flyer from a large ad display. What
Sudheer sits on a bench at a shopping center and counts how many people stop to take a flyer from a large ad display. What form of research is Sudheer using? projective techniques observation method intensive techniques test market experimental method
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
