sumer Report Cap portal/index.cfm?template=gettingStarted. Situation Analysis. Consumer Report You will need: The two Segment Analysis reports (pages 5 and in the Round O Foundation Fast Track In the customer buying criteria. (located on pages 5 and 6 of the Segment Analysis reports) you will find a range for both price and reliability (MTBF) that customers find acceptable In the "Top Products" section (located at the very bottom of the segment analysis report), you will find your product's current price and MTBF Based on where your price and reliability (MTBF) fall within that range, you will assign a "grade. For example, if the list price of your product is $31 while the acceptable range is $15-$35, then it would fall in the top of the range and earn a "C" grade. The chart below breaks down the price and reliability ranges from the customer buying criteria for the Low Tech segment with a corresponding grade. You will need to do a similar analysis for each segment To score ac To score a B Product Information To score an A $15.00-$21.66 $28.34 - $35.00 $21.67 - $28.33 Price" 14.000 - 16.000 16,001 - 18,001 18.002 - 20,000 Reliability 1+ years away from ideal 0.5 year away from ideal 0.6 to 1 year away from ideal 1.5+ away from ideal Age Positioning 0.5 away from ideal 0.6 - 1.5 away from ideal 50% - 80% 0% - 49% 81% - 100% Awareness 50% - 80% 0% - 49% 81% - 100% Accessibility Overall (The top two buying Criteria is listed in the Foundation Fast Track Segment Analysis reports) The top two buying criteria for the segment were rated A and the awareness and accessibility were rated at least a B The top two buying criteria for the segment were rated B and the awareness and accessibility were rated at least a B If you are not able to meet the criteria to score an A or B, then your score will be a c "Keep in mind that consumers want products with a low price and high reliability, so that will impact the "grade" that is assigned to your product sumer Report Cap portal/index.cfm?template=gettingStarted. Situation Analysis. Consumer Report You will need: The two Segment Analysis reports (pages 5 and in the Round O Foundation Fast Track In the customer buying criteria. (located on pages 5 and 6 of the Segment Analysis reports) you will find a range for both price and reliability (MTBF) that customers find acceptable In the "Top Products" section (located at the very bottom of the segment analysis report), you will find your product's current price and MTBF Based on where your price and reliability (MTBF) fall within that range, you will assign a "grade. For example, if the list price of your product is $31 while the acceptable range is $15-$35, then it would fall in the top of the range and earn a "C" grade. The chart below breaks down the price and reliability ranges from the customer buying criteria for the Low Tech segment with a corresponding grade. You will need to do a similar analysis for each segment To score ac To score a B Product Information To score an A $15.00-$21.66 $28.34 - $35.00 $21.67 - $28.33 Price" 14.000 - 16.000 16,001 - 18,001 18.002 - 20,000 Reliability 1+ years away from ideal 0.5 year away from ideal 0.6 to 1 year away from ideal 1.5+ away from ideal Age Positioning 0.5 away from ideal 0.6 - 1.5 away from ideal 50% - 80% 0% - 49% 81% - 100% Awareness 50% - 80% 0% - 49% 81% - 100% Accessibility Overall (The top two buying Criteria is listed in the Foundation Fast Track Segment Analysis reports) The top two buying criteria for the segment were rated A and the awareness and accessibility were rated at least a B The top two buying criteria for the segment were rated B and the awareness and accessibility were rated at least a B If you are not able to meet the criteria to score an A or B, then your score will be a c "Keep in mind that consumers want products with a low price and high reliability, so that will impact the "grade" that is assigned to your product