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Sunland Footwear Co. produces high-quality shoes. To prepare for next years marketing campaign, the companys controller has prepared the following information for the current year,
Sunland Footwear Co. produces high-quality shoes. To prepare for next years marketing campaign, the companys controller has prepared the following information for the current year, 2022:
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The company controller has set the revenue target for 2023 at $10,246,600 (or 56,300 pairs). He believes an additional marketing cost of $415,000 for advertising in 2023, with all other costs remaining constant, will be necessary to attain the revenue target. Calculate the operating income for 2023 if the additional $415,000 is spent and the revenue target is met. |
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