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Suppose a company is working to improve its ROI and has increased sales by $100,000. The company currently has a contribution margin of 40% and

Suppose a company is working to improve its ROI and has increased sales by $100,000. The company currently has a contribution margin of 40% and an ROI of 10%. The effect of the sales increase on the ROI formula will be to

A.increase the numerator by $100,000.

B.increase the numerator by $10,000.

C. increase the numerator by $40,000.

D.decrease the denominator by $100,000.

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