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Suppose Mariah wants to know if she has priced her designer backpacks well. Each backpack costs $50 to make. At the original price of $110,
Suppose Mariah wants to know if she has priced her designer backpacks well. Each backpack costs $50 to make. At the original price of $110, she sold 80 backpacks a month. In order to learn whether or not this is the correct price, Mariah decides to do experiment. She lowers the price to $90 for one month and finds that 120 backpacks are sold that month. Thanks to this experiment, Mariah knows two points on the demand curve, instead of one!
- (a)(2 points) What is the mark-up at the original price?
- (b)(2 points) Using these two points on the demand curve, what is the elasticity of demand when price is $110?
- (c)(2 points) What recommendation can you make to Mariah about how to price her backpack? Explain your answer in one or two sentences.
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