Suppose that Company A had three paying consumers in the month of April 2016. The customer journey of these three consumers and the respective revenue from the sale is presented in the table below. Assume that the company uses the time decay attribution model to ascertain revenue sharing across the digital marketing channels. The time decay is set up such that the channel closest to the sale is given and attribution of 50%, followed by 30%,15% and 5% attributed respectively to channels preceding it in decreasing order of closeness to sale as shown in the table below: Please see attached document: Altripution. For the scenario depicted in the document the share of revenue for Paid Search channel is $180 $190 $200 $210