Question
Suppose there are two broad categories of product characteristics, namely: search and experience characteristics, and consumers understand about this. a. Explain what is meant by
Suppose there are two broad categories of product characteristics, namely: search and experience characteristics, and consumers understand about this.
a. Explain what is meant by experience goods and search goods. Please give an example for
each of the goods?
b. If the information is increasingly asymmetric and what you offer is a product with search
characteristics, as a manager how do you set prices?
c. The existence of e-commerce where the goods offered receive reviews from buyers, as well
as the store, will affect asymmetric information and search costs. Because of this condition, what is the action you will take in setting the price?
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