suppose we made product called dual flush toilet by ourselves

its purpose or benefits are

Old school toilets can use as much as five gallons with each flush. Our product collects the water we use in the wash basin and can be used to flush the toilet, therefore recycling the water.

we have to do:

a.Problem identification (Gap Analysis)

b.Concept generating, testing and evaluation

c.Prototype development

i.Highlighter factor should be the "Need Analysis" and products benefits would be categorically mentioned.

ii.It will be appreciated if product characteristics based competitors are also identified. Eg. Maggie noodles compete with Knorr and Shoop brand of Unilever and Shan foods respectively.

introduced new product that has not been introduced in the market yet .so the product i have create is dual flush toilet the purpose of this toilet is that it is used for recycling of water. Our product collects the water we use in the wash basin and can be used to flush the toilet, therefore recycling the water.

so you have to to gap analysis,concept generation,testing ,evaluation ,prototype development and need analysis of this product i have mentioned above