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Suppose you have just become the CEO of a home appliance company. The market of this company is mainly between European and American countries. Your

Suppose you have just become the CEO of a home appliance company. The market of this company is mainly between European and American countries. Your main plan is business development. However, according to the investigations, the main obstacles are budget, low variety of products, and Marketing network development. Your main goal is to develop in the markets of India and China; this program can be planned through internal and external solutions. Suggest internal and external solutions for this business development and compare their advantages and disadvantages

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