swoosh co. is a shoe manufacturer and has developed a new athletic shoe which costs $30 to produce. swoosh sells these shoes to retailers (which in turn sell to consumers). if swoosh marks the shoes up using a 45% markup on cost, at which price does it sell the shoes to retailers?

and if retailers then apply a 45% markup on retail (or markup on price) at what price does it sell the shoes to consumers?

Show your work.