SWU's president, Dr. Joel Wisner, decided it was time for his vice president of development to forecast when the existing stadium would "max out." The expansion was, in his mind, a given. But Wisner needed to know how long he could wait. He also sought a revenue projection, assuming an average ticket price of $50 in 2019 and a 5% increase each year in future prices. Discussion Questions 1. Develop a forecasting model, justifying its selection over other techniques, and project attendance through 2020. 2. What revenues are to be expected in 2019 and 2020? 3. Discuss the school's options.