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Tactical goals link a company s strategy with its operations. Which of the following would be an appropriate tactical goal for Twitter? Secure agreements with
Tactical goals link a companys strategy with its operations. Which of the following would be an appropriate tactical goal for Twitter?
Secure agreements with Latin American telenovela actors who will participate in #Twitternovela by February
Acquire new users globally with a focus on stimulating primary demand in Latin America
Increase number of user timeline views year over year
Launch #Twitternovela engagement campaign in Latin American markets: users can see Tweets from telenovela celebrities and create and tweet their own #Twitternovela story
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