Take on the role of a consultant(s) whom Local Laundry has hired to assess their potential to scale their merchandise's growth into the Ontario Market. Based on your analysis, you'll state whether you believe Local Laundry is in a position to scale growth into the Ontario market.

1. Business-Level Strategy: Which business level strategy does Local Laundry use to gain 'competitive advantage' (cost leadership, differentiation, or focus)? Justify your response. Research must be evident throughout, including your insight, but you may need to make some educated assumptions in case specifics are lacking.

2. Control Mechanisms: Which type of control mechanisms does Local Laundry utilize to measure success? In scaling growth into Ontario, which control mechanisms should be utilized? What would you suggest as a measurement of success? What we decide to measure can be considered as more critical to the control process than how we measure. Research must be evident throughout, including your insight, but you may need to make some educated assumptions in case specifics are lacking.