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Target Costing Laser Cast Inc. manufactures color laser printers. Model J20 presently sells for $425 and has a product cost of $340, as follows: Direct

  1. Target Costing

    Laser Cast Inc. manufactures color laser printers. Model J20 presently sells for $425 and has a product cost of $340, as follows:

    Direct materials $240
    Direct labor 60
    Factory overhead 40
    Total $340

    It is estimated that the competitive selling price for color laser printers of this type will drop to $400 next year. Laser Cast has established a target cost to maintain its historical markup percentage on product cost. Engineers have provided the following cost-reduction ideas:

    1. Purchase a plastic printer cover with snap-on assembly rather than with screws. This will reduce the amount of direct labor by 9 minutes per unit.
    2. Add an inspection step that will add six minutes per unit of direct labor but reduce the materials cost by $8 per unit.
    3. Decrease the cycle time of the injection molding machine from four minutes to three minutes per part. Thirty percent of the direct labor and 45% of the factory overhead are related to running injection molding machines.

    The direct labor rate is $25 per hour.

    a. Determine the target cost for Model J20 assuming that the historical markup on product cost and selling price is maintained. Round your final answer to two decimal places. $

    b. Determine the required cost reduction. Enter as a positive number. Round your final answer to two decimal places. $

    c. Evaluate the three engineering improvements together to determine whether the required cost reduction (drift) can be achieved. Enter all amounts as positive numbers. Do not round interim calculations but round your final answers to two decimal places.

    1. Direct labor reduction $ per unit
    2. Additional inspection
    3. Injection molding productivity improvement
    Total savings $ per unit

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