Targeting vulnerable populations: The ethical implications of data mining, automated prediction, and focused marketing is what I chose to talk about.

Questions:

1. How would you describe the marketing techniques used in the article you chose?
2. Explain the ethical issues involved in the marketing technique from the perspective of marketers, company owners, consumers, and competitors.
3. Describe an actual instance of the marketing technique not included in the article. What was the organization hoping to achieve through its marketing tactics? Would you consider the organization's marketing an immoral practice or morally permissible competitive strategy? Explain your position.
4. As a leader of an organization, would you allow this type of marketing? Explain your reasoning.