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Task 2 : Oduntol F&D Market Entry [ 3 0 marks ] You are a business analyst consulting for Oduntol, a UK retail company. It

Task

2

: Oduntol F&D Market Entry

[30

marks

]

You are a business analyst consulting for Oduntol, a UK retail company. It had

invested in food and drink retailing but presently plans to enter into the packaged food

manufacturing market. Oduntol has asked you and your team of analysts to determine

the viability of the market.

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