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Task 3: Mabrook JSC has only two retail and two wholesale customers. Information relating to each customer for 2021 financial year follows: Wholesale Customers Retail
Task 3: Mabrook JSC has only two retail and two wholesale customers. Information relating to each customer for 2021 financial year follows: Wholesale Customers Retail Customers Nutrist Inc Purist Corp. Janin Mark Revenues at list $750,000 $1.950.000 $400,000 $420,000 prices Discounts from $54,000 $85.500 $22.100 $7.500 list prices Cost of goods $620,000 $1,230,000 $250,000 $180,000 sold Delivery costs $31.200 $25,400 $12.800 $15,000 Order processing $13,000 $16,800 $10,500 $5,000 costs Costs of sales $15,000 $12.750 $11,000 $9.800 visits 1. Mabrook's annual distribution channel costs are $20,000 for wholesale customers and $10,000 for retail customers. The facility sustaining costs are $53,000. Prepare a customer cost hierarchy report. 2. In your own words, explain what "customer profitability analysis" means. 3. What is the difference between "customer-revenue analysis" and "customer cost analysis"? 4. How many levels are there is Customer Costs Hierarchy? Describe them in your own words. 5. In your opinion, what factors can affect customer profitability? Name at least 3 factors and explain
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