Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

task, you are provided with two data files. The first one, MarketingCampaignsData.csv , includes information about: Various demographic information about customers - their age, job,

task, you are provided with two data files. The first one, MarketingCampaignsData.csv, includes
information about:
Various demographic information about customers - their age, job, marital status, and
education.
Customer account information - more specifically, the status of their current credit (default),
information about their past mortgage (housing) and/or personal loan applications (loan),
and the preferred mode of contact (mobile or landline).
Details about specific marketing campaign - marketing campaign (there were five in total,
1-5), month and day of the week the customer was contacted, duration of the call (in
seconds), and the contact outcome (success or failure, poutcome column).
The last column (called y) tells if the customer has eventually subscribed to a term deposit
('yes') or not ('no').
Everything described above, with the exception of column y, is contained in the second file,
ExistingCustomers.csv, which contains data about the bank's present clients. Using the information
from the first file as a foundation, try to foresee which of the bank's present clients is most likely to
sign up for a term deposit. Determine who will subscribe, explain which criteria are most crucial
for forecasting client membership to a term deposit, and pick the optimal prediction technique
before creating a prediction model. Give a thorough justification of your analytical strategy,
including the workflow model's components. Describe the steps taken to obtain the most accurate
predictions. Give a thorough rundown of the results and expound on your conclusions.
image text in transcribed

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Database Design Application And Administration

Authors: Michael Mannino, Michael V. Mannino

2nd Edition

0072880678, 9780072880670

More Books

Students also viewed these Databases questions

Question

Explain why many households do not participate in the stock market.

Answered: 1 week ago