Question
Taylor Boat Yard produces and sells a line of small boats for recreational use. Production is a machine-intensive process, with the parts for each boat
Taylor Boat Yard produces and sells a line of small boats for recreational use. Production is a machine-intensive process, with the parts for each boat being manufactured on a series of machines run by highly skilled operators. Taylors variable costs are direct materials costs, variable machining costs, variable manufacturing overhead costs, and sales commissions. Marion Taylor, the owner, is planning production for the coming year and collects the following data:
| A | B | C | D | E |
1 |
| Estimated |
| Direct | Variable |
2 |
| Demand | Selling | Material | Machining |
3 |
| (units) | Price | Costs Per Unit | Cost Per Unit |
4 | Cruiser-LX | 1,800 | $3,000 | $750 | $600 |
5 | Cruiser-EX | 2,400 | 2,400 | 650 | 500 |
6 | Boater-LX | 4,500 | 2,100 | 500 | 500 |
7 | Boater-EX | 4,200 | 2,000 | 500 | 400 |
8 | Canoe Star | 39,000 | 800 | 100 | 200 |
Salespeople are paid a 5% commission on each Cruiser or Boater sold, and a 10% commission each Canoe Star sold. All other marketing and administrative costs are fixed and, along with the fixed manufacturing costs, total $8,750,000.
Annual capacity is 60,000 machine-hours, which is limited by the availability of machines. Variable Machining costs are $200 per machine-hour, and variable manufacturing overhead equals $50 per machine-hour.
Taylor Boat Yards holds negligible inventories to minimize the business risk of changing fads in recreational boating.
1. What is the contribution margin per unit earned from each boat type?
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