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TD Bank uses their customer database to keep a record of their customers information, products and interactions. The purpose of the database is to provide
TD Bank uses their customer database to keep a record of their customers information, products and interactions. The purpose of the database is to provide their customers with proper customer service and convenience, without using the database in Direct Marketing Promotions. TD Bank is an example of which level of Direct Marketing?
Stand Alone
Integrated
Peripheral
Customized
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