Question
teacher said 'You need to provide links to each item researched ' what can i do? 2.1 CASE STUDY Read the case study below and
teacher said 'You need to provide links to each item researched '
what can i do?
2.1 CASE STUDY
Read the case study below and complete the activities.
CASE STUDY Coffeeville opened its doors to the public in Melbourne in 2009 which was opened by Siblings Rufus and Emma Belcastran who both trained and worked in the hospitality industry over the years. They decided to pool their skills, knowledge and passion for quality to open Coffeeville in 2009. Since then, the Belcastrans have been providing quality products to the busy city population. The family-oriented siblings understand the importance of healthy communities and they endeavor to run a business that values and supports communities on a local and global scale. Coffeeville supports community and serves certified fair trade coffee. Where possible, Coffeeville sources local ingredients and products and provides a friendly environment for staff and customers. Coffeeville also aims to provide healthy choices and sources organic ingredients and products and provides vegetarian and gluten-free options. CoffeeVille is gaining in popularity and getting very busy. The owners have appointed a manager to manage their shop and also an Accounts Manager to look after resources and budgets. The intention and plan of the owners were to expand and have several coffee shops in Melbourne. The owners had prepared an operational plan initially when it commenced however now due to the popularity the owners have decided to expand its business. The owners have consulted with the managers and colleagues about opening another coffee shop in Melbourne. Based on this, they have asked the manager to prepare an operational plan. |
A) Research all relevant documents of CoffeeVille from its website as below
http://coffeeville.simulations.australiantrainingproducts.com.au/and analyse these documents. For ease of use, some of these documents have already been downloaded for you. Document the documents and your findings in the space below. (Guide: Long)
Documents | Explanation |
Business Plan | A written document that describes in detail how a business usually a new oneis going to achieve its goals. A business plan show a written plan from a marketing, financial and operational viewpoint. |
Marketing Plan | An operational document that outlines an advertising strategy that an organization will implement to generate leads and reach its target market. A marketing plan details the outreach and PR campaigns to be undertaken over a period, including how the company will measure the effect of these initiatives. |
Operational Plan | To provide organization personnel with a clear picture of their tasks and responsibilities in line with the goals and objectives contained within the Strategic Plan. Basically, the Operational Plan is a plan for the implementation of strategies contained within the Strategic Plan. |
Vision statement | An aspirational description of what an organization would like to achieve or accomplish in the mid-term or long-term future. It is intended to serves as a clear guide for choosing current and future courses of action. |
Mission statement | A brief description of why a company or nonprofit organization exists. It explains what the company does, who it serves, and what differentiates it from competitors. It's used to provide focus, direction, and inspiration to employees while it tells customers or clients what to expect from the business. |
Policies and Procedures | Policies and procedures are designed to influence and determine all major decisions and actions, and all activities take place within the boundaries set by them. Procedures are the specific methods employed to express policies in action in day-to-day operations of the organization. |
Risk management strategy and plan | The identification, assessment, and prioritization of risks or uncertainties followed up by minimizing, monitoring and controlling the impact of risk realities or enhancing the opportunity potential by applying coordinated and economical resources. |
B) In order to set up a new coffee shop, research what would be the resource requirements.
You can refer to the following bloghttps://www.shopkeep.com/blog/coffee-shop-equipment-list for this task. You might also need to consult specialists responsible for setting up coffee shops and purchasing of equipment. List these below and explain why these would be needed. (Guide: Long)
Resources | Explanation |
A High-Quality Espresso Machine | Many typical coffee drinks that your customers are likely to order have an element of espresso, either by itself or in combination with steamed milk, so you'll need an excellent espresso machine.. High-Quality Espresso Machine can make sure the coffee shop providing customers with access to a nice, hot cup of good quality coffee at any time of the day and quickly. |
Coffee Grinder | To ensures the ground coffee doesn't clump together, keeps the beans cool while grinding and helps evenly distribute coffee in the basket. We can't make a top espresso unless we have a good quality grinder. The right grinder can make all the difference in the flavor profiles and the aroma of your coffee or espresso. |
Refrigeration System | To keep food and drinks cold. Temperatures help food and drink stay fresh longer. The basic idea behind refrigeration is to slow down the activity of bacteria, so that it takes longer for the bacteria to spoil the food. |
Containers, Pumps and Assorted Miscellaneous | The coffee shops necessitate the use of a large amount of beans and a huge selection of drink toppings, you must have the hardware to effectively use and store these items. This means pumps for all the syrups, boxes and crates to conveniently store coffee beans near your coffee makers. |
Ovens, Toasters, and Devices Used for Cooking | The coffee shop serves breakfast sandwiches, or at least bagels and pastries. you'll need a reliable way to prepare your food quickly, so as not to hold up the efficiency of your operation. |
Security System | Every mercantile business needs an excellent system to deter crime in and around their business. This may include security equipment such as cameras, burglar alarms (both in the coffee shop and on the front and back doors). There are a wide variety of choices on the market for security products and surveillance equipment. You'll want to find a company that will oversee installation and has experience and expertise preventing crime near your business. |
Freezers and Cold Product Storage | The coffee shop serves food and drink combinations. Frozen food is a good choice because it's easy to store and has a long shelf life. A selection of frozen food that can be flash-baked in the oven should be kept up front for baristas to have easy access for orders. Then you'll need freezers, both in the front of your coffee shop where your baristas work, as well as in the back where inventory is stored |
POS System and Related Hardware | Without an efficient and reliable point of sale system, the business can be slowed down by lags in payment processing, poor inventory management and untimely services and repairs. Especially POS is cloud-based, you won't have to worry about tracking your data or inventory because the system will help you do it all. |
Dishwasher | It improves availability of flatware, glasses and kitchen dishes for coffee shop rushes. It increases efficiency of labor and kitchen space. It saves time by washing multiple dishes in a short time frame. |
Financial resources | The financial resources that coffee shop owner have consist of the money they want to invest in order to start a business. If someone wants to start their own coffee shop, they need to make sure that the money that is available to spend is enough. This is how they will succeed in having a dynamic and productive business. |
Rental premises | Rental premises mean the entire property owned by the Landlord on which the rental unit in which the Tenant resides is located, inclusive of all buildings, and rental units, and open and other areas on the property. |
Human resources | Human resources is the set of the people who make up the workforce of an organization, business sector, industry, or economy. Similar terms include manpower, labour, personnel, associates or simply people. |
Resource | Description | COST | |
A High-Quality Espresso Machine | Samsung ag2 FARA | $2130 | |
COFFEE GRINDER | Phillips EP220/10 | $621 | |
Refrigeration system | Samsung RT22 FARA | $603.8 | |
containers, pump | DZ43 cylinder 5 containers pump | $5 Per container $49.90 for pump | |
oven toaster and device used for cooking | Aerogaz HL | $70 | |
security system | CCTV camera xiami 1080p | $40 | |
freezer | Samsung RT22 Z | $2000 | |
POS | $45 per piece | ||
dishwasher | PHILLIPS EP43/8 | $2500 | |
financial resources | total cost required | $13000 | |
rental premises | per month | $4000 | |
human resource | LABOURER | $50 per day |
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