Ted Framan 1 month ag Unit 3 Discussion Explain the overall importance of marketing research. Please share an example of a company that has failed to do marketing research. Explain what the company did wrong and make certain to define the problem. In your response to your classmates explain what could it have done better. Please include the name of the person or question to which you are replying in the subject line. For example, "Tom's response to Susan's comment." Reply None e Actions Expand All Collapse All OK